Marketing folks go to their sales system or CRM and build a list of customers that meet specific buying patterns. The resulting list is then exported to a spreadsheet or uploaded to an email or text message marketing systems. Then they design their email or text, hit the send button, and wait for orders to come into a system that did not send the marketing piece. Now you must sync it all back up to get any decent reporting. How can anyone possibly keep track of that?
Activ8 Commerce can fix that. Since the email addresses are stored and managed in the Activ8 database, why not just build your list with our search and filter features, use one of our two editors to design your template, schedule the “sending” of the marketing piece and then watch the orders and campaign results begin to show in real-time in our Activ8 Cloud dashboards. And unsubscribes are automatically opted out in your master database without syncing. What a time saver!
Also, since there are no lists being pushed between systems, you can use Activ8’s job queue or scheduling tools to perform a search, use a pre-defined template and send your birthday greetings, special offers, and club communication automatically, on a recurring basis. No more forgetting to send birthday greetings.
- Posted by support
- On September 24, 2021
- 0 Comments