Back to School: Mastering Sales Growth
Wineries and craft beverage businesses can significantly increase sales by leveraging Recency, Frequency, Product, and Monetary (RFPM) customer filters in combination with targeted digital marketing strategies. Here’s how: 1. Recency (How recently a customer made a purchase) 2. Frequency (How often a customer purchases) 3. Product (Customer preferences for specific wines or products) 4. Monetary […]
- Posted by activ8commerce
- On September 22, 2024
- 0 Comment
- Read More