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2020 DTC Wine Shipping Mid-Year Report

Since SOVOS Ship Compliant released its annual Direct-to-Consumer Wine Shipping Report in partnership with Wines Vines Analytics back in January, a lot has changed when it comes to how consumers are getting their wine. The COVID-19 pandemic swayed buying channels drastically, shifting traditional retail and on-premise sales over to ecommerce sales. With brick-and-mortar retailers being closed down […]
  • Posted by support
  • On August 24, 2020
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Adapting the Winery Experience to Make Guests Feel Safe During COVID-19

It is the middle of the summer and what is usually an incredibly busy and profitable tourist season has been nipped in the bud, so to speak, by what is being called the novel coronavirus. We are going on month six of the pandemic and the wine industry has been whipped back and forth by […]
  • Posted by support
  • On August 5, 2020
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Retailers Expect Wine E-commerce to be a New Normal

The COVID-19 crisis appears to have accelerated the shift of U.S. wine consumers to online buying, and several of the nation’s top retailers expect wine buyers to stay online.  That was one consensus reached during an online forum of retailers organized via Zoom by Dan Petroski who is the winemaker at Napa Valley’s Larkmead winery.   […]
  • Posted by support
  • On May 30, 2020
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88 Small Business Grants for 2020

In need of financial help for your winery, distillery, or restaurant and looking for a grand? Look no further. In this article, you will find a pleather of information. Sarah Davis from Finimpact.com has a very thorough article and lots of resources on the subject. Take a look at this blog to find out more. […]
  • Posted by support
  • On May 29, 2020
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Marketing During a Crisis – Tips to Pivot Your Marketing Messages

Recession Marketing ProTip: Understanding consumer psychology and the underlying emotions is critical when advertising during a recession.  In the wine industry, we don’t typically analyze consumers’ psyches or emotions. We tend to think of our customers demographically – mid 40’s – 60’s, lives in New York, Texas, and Florida, HHI over $150k, and the like. But […]
  • Posted by support
  • On May 20, 2020
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Wineries’ Tasting Rooms Go Virtual To Connect With Consumers

As social distancing measures remain in place across the U.S. as a means of combating COVID-19, domestic wineries forced to shutter their tasting rooms have pivoted to virtual tastings in a concerted effort to connect with consumers. One Napa Valley winery set to debut virtual tastings is Rutherford Hill. The estate, part of the Terlato […]
  • Posted by activ8commerce
  • On April 1, 2020
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Online Alcohol Providers See Major Boost Amid Coronavirus Sheltering

Do you have your Products online? With businesses forced to close or limit operations, we understand the impact you are facing right now. Below is an article from Shanken News Daily indicating that your customers are turning to the internet for their wine and spirit purchases more than ever. If you are using our POS […]
  • Posted by support
  • On March 20, 2020
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Molly Gregg Named Vice President of Web Design at Activ8

Pleasanton, CA – Activ8 Commerce (previously Active Club Solutions, Inc.) is a leading provider of DTC solutions (Mobile Winery POS, club software, eCommerce) since 2003, and is pleased to announce Molly Gregg as VP of the Web Design Department. As a Web Designer for Activ8 Commerce, Gregg has been managing and performing a broad range […]
  • Posted by activ8commerce
  • On December 5, 2019
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Email Marketing Made Easy

Email is the number one way to sell more online. Yes, there are many email service providers that can help you do that for a price of course. Even though those email service providers help your winery or distillery get more business, they lack one very important aspect. They don’t give you data on your […]
  • Posted by activ8commerce
  • On November 27, 2019
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