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DIGITAL KNOW-HOW

All the Latest News from Activ8 Commerce ~ Knowledge is Power!

Retailers Expect Wine E-commerce to be a New Normal

The COVID-19 crisis appears to have accelerated the shift of U.S. wine consumers to online buying, and several of the nation’s top retailers expect wine buyers to stay online.  That was one consensus reached during an online forum of retailers organized via Zoom by Dan Petroski who is the winemaker at Napa Valley’s Larkmead winery.   […]

88 Small Business Grants for 2020

In need of financial help for your winery, distillery, or restaurant and looking for a grand? Look no further. In this article, you will find a pleather of information. Sarah Davis from Finimpact.com has a very thorough article and lots of resources on the subject. Take a look at this blog to find out more. […]

Marketing During a Crisis – Tips to Pivot Your Marketing Messages

Recession Marketing ProTip: Understanding consumer psychology and the underlying emotions is critical when advertising during a recession.  In the wine industry, we don’t typically analyze consumers’ psyches or emotions. We tend to think of our customers demographically – mid 40’s – 60’s, lives in New York, Texas, and Florida, HHI over $150k, and the like. But […]

Working Washington Small Business Emergency Grants Apply for up to $10,000 in emergency funding

Activ8’s Software, Services, and POS hardware are eligible expenditures for many COVID-19 state and Federal Grant programs like the Washington Small Business Emergency Grants. Governor Inslee is offering a new Working Washington Small Business Emergency Grant program to assist small businesses impacted by the COVID-19 outbreak. Up to $5 million in funds are provided through […]

Online Alcohol Providers See Major Boost Amid Coronavirus Sheltering

Do you have your Products online? With businesses forced to close or limit operations, we understand the impact you are facing right now. Below is an article from Shanken News Daily indicating that your customers are turning to the internet for their wine and spirit purchases more than ever. If you are using our POS […]